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How to Speak to Your Customers about Organic - CHFA Connect

How to Speak to Your Customers about Organic


Organic Program Manager at Nature’s Path Foods

SEPTEMBER 14, 2021
3:30 PM – 4:00 PM ET
(12:30 PM – 1:00 PM PT)


A deeper look at what organic is, reveals the deep roots and history that brought it to where it is today.  Misconceptions have clouded common understanding of the rich and relevant role organic plays in today’s agricultural landscape. Organic products provide highly relevant and potent solutions to today’s personal, environmental and global challenges. What most people know about organic is only the tip of the iceberg, and to understand the true underpinnings of organic, we need to uncover the ecological basis for the longevity and sustainability of the organic system of agriculture.

Join Dag Falck, for words to explain organic to friends, family and customers.


Since joining Nature’s Path Foods in 2003, Dag Falck has had the opportunity to work with many aspects of organic, including regulations, enforcement, supply chain integrity, customer expectations and Legend Organic Farm, the first Regenerative Organic Certified farm in Canada.  Before joining Nature’s Path, Dag inspected organic operations for 14 years.